Marketing ,Branding and Promotional Projects

1. Business Consulting
‘Business consulting’ is an umbrella term which encompasses many types of consulting — from employee training, to difficult tasks such as laying off employees.
Put simply, business consultants analyse a business’s practices and then recommend improvements. They will usually have some form of specific expertise that they are hired to leverage on behalf of the company.
Why organisations hire us:

  • We look at the business objectively to identify problems and provide solutions.
  • We Specialise expertise to solve a specific problem or capitalize on an opportunity.
  • We are neutral and objective to handle controversial issues like layoffs or conflict resolution.
  • We have that Extra horsepower to supplement the existing staff.
  • We identify business’s strengths, weaknesses, opportunities, and threats (SWOT).
  • We re-allocate resources to produce better returns.
  • Proven track record for the business houses to focus on acquiring more customers, increasing the average order value (AOV), or retaining customers for repeat purchases.

2. Sales Consulting

Sales is generally considered the most important part of a business, and EVERY business on the planet wants to improve their sales team’s performance. This makes Maven’s expertise to support with a focus on training salespeople, advise on workflows, choosing or using a CRM, and methods for managing the sales team deliver effectively.We are hired when you need an outside expert to bring your team a fresh perspective on how to qualify, progress, and close better !!!
Our proven TCA concepts often add an extra mile which really is missed often:

  • we improve the business’s current sales process.
  • Which sales strategies are working best, and how can organisation leverage them.
  • We develop better incentivize for organisation’s sales team.
  • We build and effectively design systems to manage a sales team.

3. Branding and promotional support activities:

All businesses need to attract, convert, and retain new clients. And to do this, businesses must build out and execute complex marketing channels like:

  • Pay-per-click (PPC) advertising
  • Content marketing
  • Search engine optimization (SEO)
  • Direct response marketing
  • Print, TV, and radio advertising

Choosing the right marketing channels to pursue can be challenging for business owners. There are a lot of options and if they it choose wrong, they can end up sinking their business before it even gets going.
Furthermore, the marketing world is constantly changing. Marketing channels and the technology that powers them are always evolving. New channels are constantly being developed. How effective any given channel is for a business can change drastically in as little as a year.

This is why many businesses will hire Maven point as their marketing consultants to help them plan, improve, evolve, or even run their marketing campaigns.
Maven Point can provide the following marketing support:

  • marketing channels which the business should pursue?
  • How to improve conversions to reduce their customer acquisition cost (CAC)?
  • How to use upsells and cross-sells to increase their average order value (AOV)?
  • How to create brand loyalty to increase their lifetime customer value (LTV)?

Maven point marketing consultants specialize in one or two digital marketing channels, which they will often offer as a turnkey service to consulting clients who are a good fit for those channels.